
Designing For Altered Anatomy ™
New Attitude® is a privately held company that designs, manufactures and distributes various types of restorative and assistive external medical devices that are directed towards people with an altered anatomy. New Attitude® invests its resources in developing products and technology for the aging population.
New Attitude® develops its devices based on its knowledge of human anatomy and physiology and combines it with an understanding of the impact aesthetics and good design has in the integration and the acceptance of wearable devices.
Beauty Heals™
WHAT MAKES US SPECIAL
It starts with an attitude.™
New Attitude® was founded in the field of Anaplastology which is a branch of medicine dealing with the prosthetic rehabilitation of an absent, disfigured or anatomically malformed part of the face or body. The Company is now using its extensive know how and its proprietary material to create devices that serve a greater population who have unadressed needs.

Over 25 years of Clinical Experience
Working with patients devising silicone devices

Expertise in Medical Silicone Selection
With a portfolio of proprietary silicone formualtions

Knowledge of Manufacturing Tech
Using advanced manufacturing technologies

ABOUT THE FOUNDER
About Irene R Healey
With over 25 years of clinical experience working directly with patients as a Certified Clinical Anaplastologist, Ms Healey has applied her expertise to developing mass market scaleable devices to serve several large patient populations that are underserved.
The work New Attitude® does is exciting. Ms Healey is possibly the most intelligent, caring and compassionate professional I have met in my years working to communicate vital healthcare issues. Spread the word.
Corby Luke
Sound recordist, audio post production co-ordinator, editor
RECENT PROJECTS
see our latest projects


